

Lapa Electric is a homegrown
electric automobile company
designed by a passionate Bangalore
team utilising the foremost engineering
techniques & materials.
Northmist t-shirts are made
with 100% organic cotton. It's also
a rare Indian brand that is completely
sustainable from sourcing organic
cotton to biodegradable packaging,
sustainable from start to finish.
Urban Animal is an Indian pet healthcare
company focused on preventive care for
dogs through advanced DNA testing.
Street 1522 is a European street transported
right in the heart of Bangalore's party corridor
built by the 2 biggest and most loved F&B players
in the city, 1522 and EatStreet, married to build
a safe space for every kind of audience,
marrying both their TGs.
Atmos Lifestyle is a boutique real estate firm,
which is consultative in its approach to sales,
and experience driven in its approach to
design and project creation.
Phygeno is an organic offshoot of a successful
and globally renowned Indian brand, Avitech.
The brand prioritises the same results that
Avitech held ideal to itself–healthy additives
for nutrition and high performance of
livestock and farm animals.
1c1c1c
Mentor Match is an Indian ed-tech startup built out of
Chennai and Bangalore by young energetic grads to build
a product that actually help students in ways that make sense
to young students. Built based on personal experience with
an intent to make a product that works, Mentor Match
provides a platform for tutors, students and educators.
Tummoc is India’s first multi-modal public
transport app, a 100% Made-in-India transit
application that provides accurate real-time
public transport information, easy ticketing
options with last-mile connectivity.
Pettella is a Bangalore-based petcare
mobile unit, specialising in grooming, and
a wide range of hygiene applications
and veterinary care options
Miracle Drinks is a natural, science-backed
range of chronic disease care certified
across the world. Crafted and
curated for targeted problems so
they can be addressed as wellness
concerns before they turn
into chronicdiseases.
Cutting edge
Tech savvy
Tech-circle
Precise
Masculine
Corporate
Global
Aspirational
The Third Biome is the first postbiotic
solution in Asia, homegrown in India. The
brand is focused on bringing not just an
effective gut health regimen, but also bringing
modern gut health science to India.
Certified
Aspirational
D2C
Organic
Safe
Curated
Global
Evantha Sridurga is a Bangalore
based real estate developer, recently
rebranded to visually reflect the
brand's distinguishing attributes of
modernity and user centric design.
Underneat is an organically grown women’s
inner-wear brand built by Kusha Kapila that
aims to solve the common fit and comfort
concerns missed or ignored by
mainstream lingerie brands.
Aukera is a leader in the Indian precious
jewellery space, focusing its positioning
and differentiation on what women want and
deserve in terms of the product choices
and quality instead of focusing the
conversation on responsibility or
simply the social good.
Indymandi is an Indian marketplace built
on the user experience optimised for
mindful shopping and not an endless
scroll that capitalises on fast fashion
and on easily replicated trend
based consumerism.
Research
Scientific
Comforting
B2C
Precise
Safe
Friendly
Global
Cultural adoption
Community
Comforting
B2C, B2B
Homely
Rock n Roll/Old Bangalore
Friendly
Continental
Cultural hook
Consultative
Boutique
B2C
Curated
Small-batch
User-friendly
Global
Narrative driven
Scientific
Comforting
B2B
Precise
Safe
Organic
Global
Phytogenic
Friendly
Comforting
B2C
Useful
Trustworthy
Reliable
Tech savvy
Community
D2C
Approachable
Easy to use
Desi
Reliable
Friendly
Global
Cool
Convenience
Demi-luxury
B2C
Cute
Neat
Friendly
Aspirational
Safe
Formulated
Comforting
D2C
Targeted
Safe
Mass marketable
Global
Shaping the
health and
wellness
conversation
in a younger
demographic.
Scientific
Exact
D2C
Educational
Easygoing
Friendly
Global
Relatable
Modern
User friendly
B2C
Corporate
Reliable
Global
D2C
Relatable
Refined
Aspirational
Reassuring
Friendly
Global
Culturally hooked
Luxe
Aspirational
B2C
Feminine & strong
Cutting edge
Prestige
Global
Powerful
Mindful
Comforting
B2B2C
Safe & secure
Community
Desi AF
Culturally rooted












